How To Make Your Personal Brand Shine
Learning to build your personal brand is an affective way to attract people to you to build your business. If your personal brand shines people are going to naturally gravitate to you and want to know what you are about.
Make sure you are doing what you are passionate about: When you are following your passion it will show in what you are doing. When you have enthusiasm it shines through and when you don’t it is easy to tell you are faking it.
Try to be consistent across your social media sites: When you are building your brand you want to people to know and recognize you. If you use the same photo and similar design across all your sites people will start to recognize your brand.
Be Yourself: When you are putting yourself out there you will find people who like and identify with you. If you try to be someone your not it is unnatural and it will seem forced. People will see right through that. You will find when you are genuine you will form a lot more connections and reach more people. If you are trying to figure out who you identify with think about your life. What are your hobbies and what you enjoy doing? Are you a parent, animal lover, gardener, traveler, etc? Add things about yourself and your life to your blog and social media.
Focus on what makes you unique and what you are good at: Build your brand around what you are good at and what makes you unique. What do you have to give that would make people want to pay attention to you or join your company? Remember there are a lot of people out there doing the same thing so you need to focus on things that make you stand out.
Give as much value as you can: In building your brand avoid spam at all costs and use the 3 E’s a much as possible to give value. Education, entertainment and enlightenment. Think about the things you needed when you were building your brand that you now know how to do. Share those things with people. You will start building a great brand when you are giving people valuable information that helps them out.
What it comes down to is people buy from people they like, know and trust. Give people what they want, make it easy for people to find you, be a magnet and instead of selling you will be Shining.
What do you do to make your personal brand shine? Leave a comment and share with me your tips and tricks.
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